Every business would love to crack the digital marketing code. They dream of making it big, even on just one platform, because solving the enigma that surrounds this very modern playing field could be daunting. Many businesses would try to do it on their own, others succeed, but many fail despite rigorous efforts. The thing…
Did you know that businesses spend more than 65 billion annually on SEO? An effective SEO strategy allows companies to create fast, solid, and user-friendly websites, ranking excellent on search engines. Consequently, companies acquire various benefits such as the increase in brand awareness, the creation of new contacts, the increase in the conversion rate, the…
Machine parts are manufactured using 3D printers and then automatically assembled by robots – digitization is making great strides in IT and other industries or even in the private sector. Music is streamed, language skills are acquired online, and car-sharing is via an app. In the advertising industry, too, messages are increasingly being played out…
In startups and technology, social media is king, and no social platform moves more marketing dollars than Facebook. Facebook has billions of users, making it a lucrative marketplace for both established businesses and startups. Typically, people are likely to search for products and services on Facebook just as they would on any search engine. However,…
The Internet of Things” is one of the most important trends of the twenty-first century and is destined to change our business and our markets. The industrial sector is where IoT applications have been present for the longest time and where a particular context has emerged called the Industrial Internet of Things (IIoT). It is…
SEO friendly URLs are those that are easy for both users and search engines to understand. They are typically short and descriptive, and they include the keywords that are most relevant to the page’s content. When a user enters a query into a search engine, the engine will scan the URLs of the websites that…
Marketing is perhaps one of the most effective ways to grow your B2B business. It involves sending and delivering promotional messages to other firms, institutions, or organizations to create and strengthen your brand’s visibility. Without marketing, no one will know your company exists. There are several challenges business marketers face today. One of them is…
We’ve identified five reasons you shouldn’t overlook SEO on your site. Do we bet that when you have read them all, you will no longer have any doubts about whether to do SEO on your site or not? Without SEO, You Lose 75% Of Online Traffic Every Day A lovely saying goes: ” the best…
Roses and candles may seem like the only option for a romantic date night, but you can make it less cliché by spicing things up with an indulgent spa package. Everyone loves to be pampered, so this is a great way to set yourself apart from other local businesses in your area. There are endless…
The Internet is a fierce and competitive field in which everyone wants their website to stand out among the millions of sites that exist out there; after all, more visitors to your website equals more sales, right? However, having a presence on the Internet is not enough to guarantee the success of your site, online…
